SARA Program Manager

Job Summary

Role Owner is expected to create avenues to build a thriving online presence for the SARA community and all our social media platforms.

Job Details

Key Expectations

A successful SARA Community Manager should fulfill the following duties and responsibilities:

Community Engagement & Activation

• Develop and execute strategies to foster an active, supportive, and vibrant community, both online and offline.
• Organize and manage events, webinars, and discussions to drive engagement and interaction among members.
• Respond promptly to community inquiries, comments, and feedback, ensuring high levels of responsiveness.

Content Creation & Management

• Create and curate compelling, informative, and inspiring content for the SARA initiative, community and social media platforms, including articles, posts, videos, and infographics.
• Manage the content calendar to ensure consistent and timely delivery of materials aligned with SARA’s mission.
• Collaborate with the SARA team and marketing teams to brainstorm ideas and maintain cohesive messaging across platforms.

Social Media Oversight

• Strategically oversee SARA community’s social media accounts (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.) in collaboration with the Bank’s content and marketing team.
• Monitor and analyze social media performance metrics to optimize engagement strategies.
• Leverage trends, hashtags, and opportunities to maximize reach and visibility.
• Implement strategies to grow the social media community to a minimum of one million followers within a year.

Community Growth & Outreach

• Work with the Community Manager to Design and implement growth strategies to expand the SARA community both online and offline.
• Build partnerships with influencers, brands, and organizations aligned with SARA’s vision to enhance awareness and membership.
• Create targeted campaigns to onboard new members and ensure retention of existing ones.

Member Experience & Feedback

• Conduct surveys, polls, and feedback sessions to understand community needs and improve user experience.
• Analyze insights and feedback to refine community initiatives and platform enhancements.
• Provide personalized support to members, ensuring a welcoming and inclusive environment.

Reporting & Analytics

• Track and report key performance metrics related to community engagement, growth, and social media impact.
• Prepare weekly and monthly reports highlighting activities, successes, challenges, and recommendations.
• Utilize data-driven insights to refine strategies and improve outcomes.

Collaboration & Strategy

• Work closely with the SARA by WEMA team to align initiatives with the broader mission of empowering women.
• Participate in strategic planning sessions to identify opportunities for community growth and engagement.
• Stay informed on industry trends, best practices, and emerging platforms to keep the community innovative and relevant.

Requirements

Qualifications & Experience

• The Program Manager is expected to possess the following:
• BSc. Holder with min 5years Experience as a community manager
• Proven experience in Community Management, Social Media Management, or related fields.
• Strong skills in content creation, including developing engaging and dynamic digital content.
• Excellent communication and interpersonal skills to inspire and connect with a diverse audience.
• Proficiency in data analysis and reporting to measure and evaluate engagement metrics.
• Collaborative mindset and ability to adapt to evolving priorities in a dynamic environment.

PROFESSIONAL COMPETENCIES 

• Presentation Skills
• Community Management
• Data Analysis
• Reporting
• Customer Need Identification
• Policy Formulation and Implementation
• Social Media Management
• Content Creation
• Problem-Solving and Conflict Resolution
• Interpersonal and Communication Skills
• Strategic Planning and Execution
• Digital Marketing and SEO Skills
• Project Management
• Networking and Partnership Development
• Trend Analysis and Market Research
• Email Marketing and Campaign Management
• Customer Feedback Analysis and Implementation

Benefits

At Wema Bank, we recognize and reward the contributions of our employees by offering a range of benefits designed to enhance their well-being and work-life balance. Here are some key perks you can enjoy as a Knight. 

• Healthcare – We have a comprehensive medical coverage to ensure you, and your loved ones stay healthy.
• Parental Leave (Paternity & Maternity) – Paid leave to support new parents, allowing them time to bond with their newborns.
• Year-End Bonus (13th Month) – As a Knight there is an opportunity for you to enjoy an additional allowance as a reward for your dedication and hard work.
• Company Events – At Wema Bank we engage in team-building activities, networking opportunities, and celebrations that foster a strong workplace culture.
• Competitive Pay – Attractive salary packages that reflect your skills, experience, and contributions.
• Leave Allowance – Financial support when you take your well-deserved time off.
• Profit Sharing – A share in the bank’s success, ensuring you as an employe benefit from the company’s growth.

About Company

Wema Bank

https://www.wemabank.com

Wema Bank is the pioneer of Africa’s first fully digital bank, ALAT, and one of Nigeria’s most resilient banks. With decades of experience in the business of banking, the Bank has remained innovative in delivering value to its stakeholders. The publicly quoted Nigerian company has successfully built a legacy of trust and resilience that has won it the loyalty of its customers. The Bank is constantly introducing products and services tailored to the needs of its customers at every stage of their lives. It is a proud partner to more than one million individuals, families and businesses across Nigeria, helping them to achieve their personal and financial goals.